35 Great Social Media Infographics

[Note: I recently updated this compilation to include some more recent visualizations… you can see it here.]

Here’s a collection of terrific social media infographics that might come in handy. As you probably know, infographics are visual representations of information, data, or knowledge. They illustrate information that would be unwieldy in text form and they act as a kind of visual shorthand, making information easy to understand and consume. They are driven by the same information as charts, but they’re often a better form of communication because of their pleasant aesthetics — charts and graphs can communicate data, but infographics turn data into information.

It’s very helpful to use infographics in presentations, reports, articles, etc., to convey concepts. Instead of poring over figures and long reports to decipher data, an infographic can immediately explain what the data actually means.

Most of these have been scaled down or cropped. Each one has been linked to the original, so please visit the links to view them full-size.

If you know of any good ones that I’ve missed, please leave a comment and let me know!

1. The Social Engagement Spectrum

2. 10 Levels of Intimacy in Today’s Communication

3. The Social Media Effect

4. Social Marketing Compass

5. Facebook vs. Twitter

6. Balance Your Media Diet

7. Social Media Statistics

8. Social Web Involvement

9. The Spectrum of Online Friendship

10. How People Share Content on the Web

11. Donut Marketing

12. Twitter Territory

13. Twitter PR Strategy

14. The Journey of a Tweet

15. The Hierarchy of Digital Distractions

16. When Social Media Attacks

17. The Art of Listening

18. The Conversation Prism

19. Word of Mouth Visualized

20. Social Web Reputation Management Cycles

21. Twitter Statistics

22. The Story (So Far) of Twitter

23. Who Participates Online

24. Gender Balance on Social Networking Sites

25. Building a Company With Social Media

26. The Life Cycle of a Blog Post, From Servers to Spiders to Suits—to You

27. Social Media Spending

28. The Facebook Juggernaut

29. Twitter Perceptions of Google Buzz Over Time

30. Breakdown of the Blogosphere

31. Visualizing 6 Years of Facebook

32. The Boom of Social Sites

33. Age Distribution of Social Sites

34. Make Social Media Work for Your Company

35. The World Map of Social Networks

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