Social Media Image Sizing Cheat Sheet [Infographic]

Make sure that you have attractive, consistent visual branding across all of your social media platforms.

Social media profile sizing cheat sheet for Facebook, Twitter, Google+, YouTube, LinkedIn, and Pinterest

Visual marketing is a breakout trend on social media sites. Companies need to “show” instead of “tell”, and social networks are tapping into our desire for beautiful imagery and design. While content is a huge driver of  awareness, dazzling visual depictions create awareness and differentiation on a more visceral level.

Whether you’re just getting started with social media marketing or you’re a veteran, setting up profiles on all of the various social media sites can be a daunting process. It requires good planning and execution to ensure that your brand has a consistent visual voice on Facebook, Twitter, Google+, YouTube, LinkedIn, and Pinterest.

A huge part of the process is working with the various images you want to use across all of your channels in order to stand out from the crowd, increase engagement, and inspire viral marketing and sharing. The problem is that each social network has its own unique layout requirements.

LunaMetrics, a consulting firm that helps its clients with Google Analytics, SEO, PPC, and social media, has created a great resource to keep on hand: An infographic that contains specific information about the correct and best sizes for each of your images on the most popular social media platforms.

This embedded infographic will be updated regularly as sizing changes are implemented across social networks, so you’ll always see the latest version — no more out-of-date information! Check it out below for all the essential image-sizing dimensions.

The Ultimate Complete Final Social Media Sizing Cheat Sheet LunaMetrics


  • There is a new Facebook Event image size/template that needs to be included in this. It’s a Shared Image template so a template like the ones above would be REALLY appreciated. Thanks!

  • I think I love you! I spent hours yesterday trying to get sizing right and consistent visual branding on a few platforms. This is AWESOME!!!!!

    • Glad it’s helpful — and if you bookmark this page, the embedded infographic will update whenever LunaMetrics adds new specs!

      Check out this Photoshop template for Facebook Event images and banners I found for Greg: Hope this helps, too.

  • And now all of these services have changed and this info graphic is obsolete. Wow that was fast! Pam any chance you can get this updated anytime soon? Also, I’d love a printable version of this to keep at my desk.

    • Hi Anne,

      I checked with Luna Metrics and they’re in the process of updating the graphic. I’ll look around in the meantime…