9 Awesome Tools for Content Authors and Bloggers

Content marketing isn’t easy.

10 awesome tools for content authors and bloggersIt requires discipline, focus, and a lot of hard work. If you do any kind of writing — blog posts, articles, ebooks, etc. — you know how hard it can be to generate ideas and perfect your text so that morphs into something that’s useful to your audience. Wouldn’t it be great if there were some tools and Web applications that could help with the process?
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How to Create Perfect Headlines for Social Media Posts

Your headline is the first — and maybe last — impression you make on your audience.

How to Create Perfect Headlines for Social Media PostsAlthough headlines sometimes take a back seat when it comes to writing social media posts, they really should be top-of-mind in your content creation process. A badly-written headline — or H1 tag — can drive readers away in droves and render all of your hard work useless. That’s why it’s important spend some time crafting one that will engage your users enough so that they’ll be more apt to read your article.

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3 Proven Ways to Dramatically Improve Website Traffic

Every brand wants more website traffic.

3 ways to generate more website trafficAfter all, more traffic can improve sales and generate company growth. The key is to attract the “right” traffic. If you interact better with your audience, provide content that your visitors want to share, and help online shoppers make informed and satisfying purchase decisions, your website traffic will improve. If you have recently lost search traffic and are looking for new ways to attract relevant visitors, read on.
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10 Ways to Get More People to Read Your Content

You work hard to create great content — people should see it.

10 ways to get more readers for your postsContent marketing creates brand loyalty by engaging current customers and attracting new ones. It gives your company a voice and positions your brand as the expert in your field. Producing great content increases sales and customer referrals and offers a strong ROI (return on investment). It’s a time-tested marketing method that consistently increases the value of your brand.

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How to Use Twitter Cards in Social Media Marketing

Twitter Cards enable publishers to attach media experiences to tweets — beyond the 140-character limit.

How to use Twitter cards in social media marketingThey add a few lines of HTML metadata to blog posts and other thought leadership content that enable brands to stand out from the pack in Twitter feeds that are full of text. They can help you drive website traffic, introduce new products and services, share rich content such as videos, and improve engagement. Bypassing the character limit also helps increase conversion rates.

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12 Essential Elements of a Social Media Marketing Strategy

Do you need some help to get started with your social media marketing plan?

12 Essential Elements of a Social Media Marketing StrategyIf you want to attract and engage social-media fans and followers — and convert them into paying customers — you need to map out a clear, goal-oriented social media plan. If you don’t, it will be obvious to your fans and target market that you are disorganized. In addition to damaging your brand, you’ll risk losing sales by sending your audience to your competitors.

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5 Mistakes That Prevent Your Content From Going Viral

Why isn’t your amazing content going viral?

How to make your content go viralYou do everything you’re supposed to do. You write great blog posts, film interesting videos, and take amazing photos. You share them on Twitter, Facebook, YouTube, Instagram, and your other social media channels. You wait for something to happen, and then … *crickets*. Why aren’t people sharing your content? What pushes someone to not only to view it, but to pass it on?

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